BU111 Library Session (September 22)

Sep 22, 2017 - 1:00 to 2:00

This library session will help you complete the BU111 case assignments and new venture proposal. I will talk about research strategies and walk you through key resources to find information on industries, markets and consumers focusing on PEST, Five Forces, competitors, SWOT, market share, consumer behaviors, and more.

  • Instructor: Yanli Li
  • Location: Bricker Academic Building (BA101)